published research


Saurabh Bhargava, George Loewenstein, and Justin Snydor. Choose to Lose: Health Plan Choices from a Menu with Dominated Options. Quarterly Journal of Economics, Vol. 132, Issue 3, pp. 1319-1372. [PDF]

Mark Patterson, Saurabh Bhargava, and George Loewenstein. An Unhealthy Attitude? New Insight into the Modest Effects of the NLEA. Journal of Behavioral Economics for Policy Vol. 1, No. 1, 15-26, 2017. [PDF]

George Loewenstein, David Hagmann, Janet Schwartz, Keith Ericson, Judd B. Kessler, Bhargava, Saurabh, Jennifer Blumenthal-Barby, Thomas D’Aunno, Ben Handel, Jonathan Kolstad, David Nussbaum, Victoria Shaffer, Jonathan Skinner, Peter Ubel, and Brian Zikmund-Fisher. A Behavioral Blueprint for Improving Health Care Policy. Behavioral Science & Policy, Vol. 3, Issue 1, pp. 53-66, 2017. [PDF]

Saurabh Bhargava, George Loewenstein, and Shlomo Benartzi. The Costs of Poor Health (Plan Choices) and Prescriptions for Reform. Behavioral Science & Policy, Vol. 3, Issue 1, pp. 1-12, 2017. [PDF]

George Loewenstein and Sauarabh Bhargava. The Simple Case Against Health Insurance Complexity. NEJM Catalyst, Patient Engagement, 2016. [Published online]

Saurabh Bhargava and George Loewenstein. Behavioral Economics and Public Policy 102: Beyond Nudging. American Economic Review, Vol. 105, Issue 5, pp. 396-401, 2015. [PDF]

Saurabh Bhargava and George Loewenstein. Choosing a Health Insurance Plan: Complexity and Consequences. Journal of the American Medical Association, Vol. 314, No. 23, pp. 2505-2506, 2015. [PDF]

George Loewenstein, Cindy Bryce, David Hagmann, and Sachin Rajpal. Warning: You Are About to be Nudged. Behavioral Science & Policy, Vol. 1, Issue 1, pp. 35-42, 2015. [PDF]

Saurabh Bhargava and Vikram S. Pathania. Driving under the (Cellular) Influence. Economic Policy, Vol. 5, No. 3, pp. 92-125, 2013. [PDF]

George Loewenstein, Joelle Y. Friedman, Barbara McGill, Sarah Ahmad, Suzanne Linck, Stacey Sinkula, John Beshears et al. Consumers’ Misunderstanding of Health Insurance. Journal of Health Economics, Vol. 32, No. 5, pp. 850-862, 2013. [PDF]

George Loewenstein, David A. Asch, Joelle Y. Friedman, Lori A. Melichar, and Kevin G. Volpp. Can Behavioural Economics Make Us Healthier? British Medical Journal, Vol. 344, No. 7863, pp. 23-25, 2012. [PDF]

Ongoing projects


Do Insurance Incentives Matter?  Exploring the Effects of Incentives, Salience, and Feedback with a Field Experiment on Auto-Insurance in South Africa (Saurabh Bhargava, Alison Buttenheim, and George Loewenstein)